Given the current economic climate, many businesses are preoccupied with keeping the lights on and enacting damage control with their employees and customers. For such companies, less regard is being paid to the optimization of a business’ digital presence, even though web-based communication and commerce has been thrust upon us as the new normal. By …
If your organization is like most, you have to balance meeting customer expectations for delivering high quality products or services with the hard reality of needing to keep costs in line to maintain profitability. Often, organizations will implement “interventions” aimed to improve business, such as to reduce costs, increase revenue, or retain customers. But since …
A System For Evaluating Business Program Improvement Read More »
The digital age is fully upon us, and just about every action that each person takes during a day creates a data trail. From what we buy to what media we watch, our actions when partaking in the modern convenience of devices ultimately are recorded and stored in the form of data. While this creation …
The Five Pillars of Data-Driven Organizations in 2020 Read More »
It can be challenging for managers to measure the financial effects of various changes they’ve made to their enterprise. Interventions such as marketing campaigns, human and physical capital expenditures, changes to business processes, new product introductions, and outlet openings or closures all require rigorous assessment of the effects to the bottom line as justification for …
Leveraging Matched Control Groups to Accurately Measure Business Experiments Read More »
We had the pleasure to work with a startup company that was quickly growing and highly focused on selling their product, but was finding itself at an impasse as to how to optimize their internal operational processes. The startup used a Fulcrum Data Science Acceleration Team (DSAT) to jump start their data pipeline operations, sales process, and end-client …